Hugh Jackman on Dr. Oz's 1000th show talking about Pure Sun Defense and his experience with skin cancer.
Pure Sun Defense on Ellen
Hugh Jackman on ABC's World News Tonight discussing Pure Sun Defense and getting the message out to parents to protect their kids from sunburn.
On the Today Show Kathy Lee shows Pure Sun Defense as one of her "favorite things"
We have been privileged to work with Mars for over two decades, including the blue M&M's Color Campaign, launching Dove Chocolate, and other product innovation.
We developed Pure Sun Defense to fight the fastest growing cancer in America: skin cancer.
One in five Americans will develop skin cancer in their lifetime, but proper sun protection can change this statistic.
Kids under 10 years old that don’t wear sunscreen are 50% more likely to develop skin cancer as adults versus kids that do wear sunscreen. It’s important to protect our children early on and build good habits.
Our goal is to get kids to practice safe sun care and stop skin cancer in its tracks.
Hot in Cleveland
Pure Ventures has partnered with Bear Grylls to make camping more accessible for all. Our BG tents, sleeping bags, backpacks and other equipment are integrated with NBC’s hit TV show, Running Wild with Bear Grylls. Our equipment is sold in leading retailers across the globe.
Malaria used to be the leading cause of child mortality in the world.
A mosquito bite in the night used to kill 1mm children a year.
Chris Clarke, CEO of Pure Growth, served as a board member for Malaria No More for 6 years, during which he used his marketing ability to create a grass roots movement that eventually helped the malaria community raise $6B from governments and NGO’s.
Today, malaria related deaths closer to 100k per year.
This campaign illustrates the importance of a client and an agency discussing business objectives, not just responding to briefs.
The idea – drive awareness of the beautiful islands of the Great Barrier Reef not by creating an ad, but by creating a campaign about finding someone for the best job in the world.